CES 2026 – Razer Increasingly at the Center of the Gaming Ecosystem

AI, comfort, and immersion are increasingly central elements of the video game experience

di Claudio Pofi
Segui Gamesurf su Google

At CES 2026, Razer showcased an ambitious and articulated vision of the future of gaming and personal technology, presenting a series of concepts and products that focus on artificial intelligence, total immersion, and advanced ergonomics.

Razer gaming between future and present

The heart of the strategy is Project AVA, an evolution of the AI assistant shown last year. From an eSports coach, AVA becomes a desktop AI assistant with animated holographic avatars, customizable personalities, and adaptive learning. Thanks to camera, microphone, and PC Vision mode, AVA can “see” the user's screen and offer real-time support, from gaming to daily productivity. Its arrival is expected in the second half of 2026.

Alongside AVA, Project Motoko debuts, a concept for wireless headphones with native AI powered by Snapdragon. Equipped with dual first-person view cameras, advanced microphones, and compatibility with AI platforms like OpenAI, Gemini, and Grok, Motoko is designed as an always-on wearable assistant, capable of interpreting visual and auditory context in real time. The project was presented as a concept at CES 2026.

On the front of extreme immersion, Razer unveiled Project Madison, a sensory ecosystem that integrates reactive Razer Chroma RGB lighting, THX Spatial Audio, and multi-zone haptic feedback via Razer Sensa HD Haptics, transforming the gaming station into an active part of the experience.

There is no shortage of concrete innovations: the Razer Iskur V2 NewGen redefines ergonomics with dynamic HyperFlex lumbar support, CoolTouch materials, and greater breathability, alongside the more accessible Iskur V2 X NewGen.

Finally, Razer is also a protagonist in cloud gaming with the Wolverine V3 Bluetooth, the first certified controllerDesigned for LG Gaming Portal”, characterized by ultra-low latency under 3 ms on LG Smart TVs.